CHERNJAVSKY

Design Proposal & Website Direction

Here's the plan for bringing CHERNJAVSKY online with a clean, professional website and logo direction. This proposal outlines the overall direction, what we'll be building together, and how the project will move from kickoff to launch. We'll guide you through the important decisions along the way. Everything else is handled by our team so the process stays simple.

01

Project Overview

Project: CHERNJAVSKY Website

Included:

  • Custom website setup & refinement
  • Messaging & copy guidance
  • Layout refinement
  • Logo exploration
  • Basic brand direction
  • Launch preparation

Process:

We'll establish the overall structure first, refine the messaging and visuals together, then prepare everything for launch. Throughout the build, we'll share focused screenshot previews one section at a time so feedback stays simple and never feels overwhelming. We'll only bring you decisions that meaningfully affect the outcome. Everything else is handled by our team so the process stays simple.

Target Launch: Website scheduled to go live by July 10.

02

Website Direction

Below are a few website directions that match the style we're aiming for. The template you choose simply gives us a strong starting framework. From there, we'll customize the layout, copy, imagery, branding, and overall experience specifically for CHERNJAVSKY. The framework gives us a head start. The details are where it becomes yours.

HandGridPlumbmateHomoraHandroPlumFixRenovaPlumboxPipesCleanly
03

Logo Direction

We'll explore several logo concepts centered around a custom C mark and clean geometric forms. The goal isn't to create something decorative. It's to build a logo that feels sturdy, professional, and timeless. It should work just as confidently on: your website, trucks, uniforms, invoices, signage, social profiles.

Cast your vote

Pick your favorite concept and submit.

04

Brand Direction

Color Palette
Off White (#F5F0EB)Charcoal (#2C2B2A)
Typography

DM Sans (body)

Exposure (headings)

Feel
Clean, Sturdy, Trustworthy, Approachable, Professional.
05

Next Steps

  1. 1Approve your preferred website direction.
  2. 2We'll prepare the first logo concepts.
  3. 3Our team begins building and refining your website.
  4. 4Focused screenshot previews shared for review.
  5. 5Final refinements and launch preparation.
  6. 6Website goes live by July 10.